Director Melissa Silverman's work is instantly recognizable for its memorable characters and thoroughly crafted, occasionally absurdist visual worlds. She can coax genuine performances out of every type of talent imaginable. From real people to celebrities to up-and-coming improv players, from stadium rock icons to mariachi bands - you name it, she's helped them shine.
This was true even in the early days of her career, when MTV served as a wild & indie creative playground. There, Melissa conceptualized, wrote and directed campaigns with dozens of artists that were part of the cultural moment including Madonna, Foo Fighters, and Conan O’Brien. Fun fact: She also jump-started a then unknown Jennifer Lawrence when she cast her in promos for My Super Sweet 16, earning a SAG card for the future Oscar winner.
Comedy is her love language. And with humor, timing is everything – and Melissa's experience with Funny or Die delivered on and offbeat. From directing branded campaigns to co-creating the longform series All Over It with MTV Alumn Ted Pauly about a scrappy band of co-working and cohabitating artists.
A long list of amazing clients, brands and agencies have since partnered with Melissa to make memorable, relatable, observational campaigns. Campaigns that both make people laugh and take action.